Content development process

Our Proven 7-Step Content Development Process

Although the content marketing landscape is changing, one thing remains the same: Your audience wants authenticity and information they can trust. It’s our job as content marketers to provide that. Good content can help you show off your expertise, build awareness around your brand, and generate more leads so you can grow your business. This […]

SEO principles, as shown through a road trip

SEO Principles, As Explained Through Road Trips

You can do hundreds of things to bring in more customers through search engine optimization. Link building, Title tag optimizations, Site speed optimization, Internal link optimizations, just to name a few. The number of considerations can overwhelm even the most experienced SEOs. I started in SEO back in 2012. Since then, I’ve taught SEO to […]

SaaS SEO content marketing

Our High-Growth SaaS SEO Framework

Today’s SaaS landscape is crowded, to say the least. In the U.S. alone, there are: 9,000+ business intelligent software providers 1,700+ CRM system providers 1,300+ speech and voice recognition software providers 1,200+ payment processing software providers 400+ HR & payroll software providers 400+ website creation software providers 300+ point-of-sale software providers 100+ tax prep software […]

Website domain migration process

Protect Your Traffic With Our Domain Migration SEO Checklist

I have great news: We recently acquired the domain name intergrowth.com and migrated our website from our old URL, inter-growth.co. The business owners reading this surely understand how thrilled I am. Even better, we were able to migrate our domain with a minimal impact on our organic traffic and keyword rankings. We’ve worked on dozens […]

Hand using sponge to clean car tail light

How to Refresh Old Blog Posts for Better Performance

✨Don’t look back; you’re not going that way.✨ It’s deep, it’s inspirational, and it’s the perfect Instagram bio for those who aspire to be EdGy. Except, if you’re running a blog, “back” is exactly where you should be going. One of the biggest mistakes we see in the content marketing industry is the unquenched “thirst” […]

Accountant working at desk

The Accountant’s Guide to SEO

As an accountant, you probably already know how much business your website and online presence can generate for your firm. From independent tax preparers to large-scale accounting firms, everyone in your business can benefit from being active online. If you’re not growing your business through online searches and high-ranking Google search results, it could be […]

Person writing their first blog post

Expert Advice on How to Write Your First Blog Post

66% of people do online research before making a purchase. Chances are, your customers are looking for educational content about your industry before buying from you. So what’s the best way to show up when customers are looking for you? Blogging. Blogs are prospect magnets. They attract potential customers through organic searches, saving you money […]

Typewriters

5 Things to Know Before You Outsource Writing Services

Some people are great at being able to identify their own strengths and weaknesses. Others … not so much. Over and over again, we see incredible minds in technology, business, branding, and sales fail to recognize one problem: They suck at writing. Every business can benefit from outsourcing their content writing because professional content writers […]