The Puppeteer Method: the Future of Content Marketing I took what some might consider to be an unusual approach to writing this article: I didn’t write it. And no — I didn’t use AI. I spent 30 minutes jotting down notes and about 20 minutes recording myself talking about the topic. Then, I handed a […]
Knowing that you need to hire an SEO agency is the right first step toward building your online presence and growing your business. But before you rush to hire the first agency that rattles off an impressive client list or promises “immediate” growth (not possible!), you need to know how to choose an SEO agency […]
Help a Reporter Out (HARO) was recently rebranded as Connectively. Despite the name change, it’s still a powerful tool for building backlinks. Not just any backlinks, either — high-quality ones. Links from sites that can be very difficult to get links from otherwise. But Connectively is competitive. The Cision-owned platform has over one million users. […]
SEO is the best long-term investment most businesses can make in acquiring customers, with very few exceptions. However, there are exceptions. SEO is a terrible investment for some industries. Finding your Total Addressable Market for Search (SEO TAM) is one way to determine if SEO is a good investment for you. Put another way, how […]
Our team creates content strategies that drive results for our clients. We’ve defined what a top-tier content strategy looks like, and I’ll share our framework in this article. But first … How do most content marketing agencies build content strategies? Most agencies take a very similar approach to building content strategies: And that’s it — […]
Although the content marketing landscape is changing, one thing remains the same: Your audience wants authenticity and information they can trust. It’s our job as content marketers to provide that. Good content can help you show off your expertise, build awareness around your brand, and generate more leads so you can grow your business. This […]
Ecommerce is the future. Every day, more people choose to buy online instead of in store. As of 2023, ecommerce accounts for 15.6% of all retail sales. In other words, now is the perfect time to build an ecommerce business.
Today’s SaaS landscape is crowded, to say the least. In the U.S. alone, there are: 9,000+ business intelligent software providers 1,700+ CRM system providers 1,300+ speech and voice recognition software providers 1,200+ payment processing software providers 400+ HR & payroll software providers 400+ website creation software providers 300+ point-of-sale software providers 100+ tax prep software […]
I have great news: We recently acquired the domain name intergrowth.com and migrated our website from our old URL, inter-growth.co. The business owners reading this surely understand how thrilled I am. Even better, we were able to migrate our domain with a minimal impact on our organic traffic and keyword rankings. We’ve worked on dozens […]
Search engine optimization, or SEO, can help you to connect with more insurance customers. We’ll explain how it works and why it could be a great investment for your business in the guide below.