In the digital age we live in, online exposure is the key to success. Whether you’re trying to grow your business or establish your personal brand, you have to put yourself out there and find new ways to grow your audience. And that’s where the media comes into play. By “media,” we’re not just talking […]

In the past few years, I’ve seen an emerging keyword research process that simplifies keyword research. However, this approach kills results. This approach is what I like to call the “Minimum Search Volume Threshold Approach.” The core of this approach is the desire to target search terms with a minimum threshold of 1,000 organic searches/month. […]

Google is constantly updating their namesake search engine to improve the user experience. The ultimate goal of these updates is to provide the best possible answers to any and all search queries. As Google’s popularity grew in the early days of the internet, businesses and marketers quickly realized how valuable a first-page search result could […]